Before betting shops were legalised in the UK, possibilities of gambling were quite limed. Betting took place in back alleyways and secret rooms inside pubs. It was a sordid little affair that people spoke about in hushed, excited whispers. Everyone knew the promises of gambling and betting on big races. It was the chance to change your stars with both fame and fortune. It wasn’t until 1961 when betting shops were opened that gambling on events became an accepted part of society. Yes, there are many who still see it as a scourge in cities. But there are also plenty of pundits who head down a shop over the weekend with the hope of winning big.
When betting shops were legalised, the industry didn’t stumble forward unsure of what this new development would bring. It surged on like a horse racing around the tracks, with ten thousand shops opened in the first six months.
There were those who were reluctant to indulge in this new experience of course. William Hill certainly didn’t catch onto the idea straight away. He wouldn’t open his first betting shop until five years after they were legalised. Though, his concerns were certainly warranted. Despite betting shops being legalised, there were strict restrictions. Windows were supposed to be blacked out to ensure pundits wouldn’t be captivated and pulled from the streets by the promise of a big win. It was the familiar cry of, won’t someone please think of our youth? Hill resisted this idea for quite some time, comparing the new shops to funeral parlours. Still, as we now know, even Hill couldn’t resist the new possibilities betting shops brought to the industry for too long.
Those Early Days
Blacked out windows weren’t the only issue with the first betting shops. It didn’t offer the most lively atmosphere around. Bookies had a hard time transitioning from completing undercover deals in public urinals to offering a place of entertainment. Indeed, while races were described to pundits, it didn’t happen with the thrill and excitement that you’ll find in a betting shop today. The mood was dreary, the tone monotonous and due to this, it’s amazing betting shops took off at all. But take off they did, and that was largely due to new legislation that arrived in 1986.
In For The Bet, Stay For A Drink
In 1986, a new legislation allowed bookies to provide hot beverages for the pundits. It wasn’t the only change that was welcomed with comfortable seating and television screens. Pundits no longer had to rely on a blind description of the race. Instead, they could watch it for themselves on small, fuzzy screens. Although you would have a hard time believing it today, tech slipped into the world of betting slowly. Yet, the pundits embraced any tech that was offered and they were thrilled to finally be part of the action. You have to remember what the betting shops were back then. It wasn’t just the chance to win some cash. It was the possibility of experiencing something that the upper class took part in firsthand. Those who could afford it would bet at the race track. It was only the working lads who slipped into the shop to place a quick bet. With new tech, it became more possible for them to feel like they were really experiencing the thrill of the race.
Small Bets, Big Business
The bets placed at these shops were nowhere near the amounts being wagered at the stalls of the race track. But, that didn’t stop the shops becoming big businesses. Mergers occurred, business deals were made, and the industry began to grow at a phenomenal rate. Rickety chairs and shoddy lighting disappeared replaced with luxury, lavish venues that offered more than the chance of winning a few pounds. The growth in betting even attracted support from the government with council owned shops quickly opening. Of course, this wasn’t the end of the changes for the betting shops. No sooner had large investments been made, the digital revolution began.
Online And Always On The Go
Many would argue that online betting should have signalled the end of the betting shop. There is no doubt that the ability to bet online has led to a decline. However, the shops are still open as the place for a pundit to socialise and share a drink or two. Some old school pundits love to place their bets with a bookie rather than on an app. So it’s unsurprising then that events like the Grand National bring in a total of £300 million, mainly from betting shops. While they may have declined as of late thanks to the new tech, they are still going strong today and a major part of the UK betting industry.